As one of the A2P SMS Code of Conduct Signatories of MEF, iTouch is proud that TEM helps to accelerate market clean-up & educate business messaging buyers about fraudulent practices and poor procurement processes.
With click-through rates in surplus of 60% and a 39% increase in conversion rates, let us look at what Rich Media Messaging can do for you and how to use it.
With RCS providing crucial security measures that not only consumers but brands require, rich messaging can only improve the messaging experience.
As the messaging medium of the future, the possibilities & opportunities for implementing Rich Messaging into marketing campaigns & customer experiences are endless.
CVT is taking us one step closer to realising RCS & mobile payments in our future. As the innovation of contactless delivery directs us towards a cashless reality.
Due to COVID-19, the book industry anticipated a 75% decline in revenue. Let’s look at how RMS can help this industry reconnect and interact with their consumers during these difficult times.
Contactless or paperless delivery is more prominent than ever. Social distancing means the postman has less to deliver with e-delivery taking first place.
USSD might be categorised as a communication dinosaur, but it holds a wider reach than many online campaigns only holding about 35% (total SIM connections & not population)
SMS increased by at least 32% in the first few weeks of March. As SMS holds a 98% open rate & emails 20%, SMS is proving why they are the better marketing tool.
With many not having access to the internet, reaching your consumers during lockdown can be limiting & this is why SMS is the best way forward.
WhatsApp has disclosed a total of 12 security vulnerabilities. With “critical” risks allowing hackers to execute malicious codes & cause a denial of service.
To tackle consumer fraud in business messaging, MEF board member and iTouch Chairman Waheed Adam hosts a workshop with major banks, mobile network operators, WASPA & SABRIC in Cape Town.
The Competition Commission has provided a detailed strategy to accomplish affordable data rates for all; bringing us closer to the #datamustfall reality.
Upholding the best text marketing practices is vital, as it is a powerful tool for communicating with your audience and reaching large amounts of clientele.
MyBroadband Insights has released its Q3 2019 Mobile Network Quality Report based on 314,751 speed tests to discover who the best and worst networks in SA.
South Africa's RICA ruled as unlawful because they have failed to safeguard the right to privacy, the right to freedom of expression and access to justice.
This year's LATAM 2019 GCCM is set to greater establish GCCM for members in LATAM region and networking with regional and international CC members attending.
2019's Digital Transformation Congress sees hundreds advance their knowledge of the latest business technologies, digital innovations & its impact on businesses.
With the US ban on Huawei creating uncertainty and concern for many consumers & businesses, this partial lift on the ban provides some reprieve for Huawei.
AMP is an open source technology by Google, which enhances emails by providing interactive emails for subscribers; reviving the email marketing industry.
With 85% of South Africans shopping online and using their mobile devices for payment transactions, the future of mCommerce is on the rise & looks promising.
Mobile Messaging Automated platforms provide tools to reach customers at the right time & place by creating personalised campaigns that can reach thousands.
This year sees the releases of the top new smartphones to look out for with 5G connectivity- which boasts faster speeds, more stable and stronger internet.
This year's Carrier Community GCCM Berlin 2019 forum is set to be a hub of information, innovation & networking with its focus on the digital cloud and SMS.
Vodacom's loophole find of charged rollover data fees goes against new data regulations and sees public backlash resulting in rollover data becoming free.
With WhatsApp becoming a gold mine for spamming, phishing messages and fake accounts, the social media app now bans 2 million fake accounts per month.
In partnership with Huawei, Data-only network Rain makes SA the first country to launch 5G and is set to become a strong contender for established networks.
The need increases for businesses to think mobile first, as a predicted growth rate of smartphone users to increase by 78% in 2022.
With ICASA regulations providing improved data benefits for SA consumer's FNB Connect launches free rollover data to give an added incentive to switch to their service.
Mobile innovation continues to impress with the MWC at the forefront with this year's conference the platform for several telecommunication announcements
iTouch CEO Greg Brophy has been elected as the Chairman of the WASPA Board for 2019 with the new board officially being instated for the coming year
The Democratic Alliance has aggressively been campaigning to rally voters ahead of the next election with SMS and Active voice messaging much to the irritation of South Africans.
Uber looks to increase adoption by offering a less data-intense version of its application geared to markets with poor or expensive mobile connectivity
ITouch Chairman Waheed Adam has been elected to join the Mobile Ecosystem Forum Global board for 2019
ITouch Chairman Waheed Adam has been shortlisted as a candidate to join the Mobile Ecosystem Forum Global board for 2019
WhatsApp for business continues a phenomenal growth trend as they continue to help small businesses and large corporates interact with customers directly in real time
The Mobile World Congress 2019 in Barcelona is a highlight in the mobile and communications industry and we expect plenty of exciting announcements form big brands from around the world
Huawei poised to make a shock announcement at this year's Mobile World Congress by launching a foldable Smartphone ahead of many of its competitors
FNB's popular banking app has now launched the option of making payments with the help fo QR codes to make it easier for South Africans to make instant and quick payments
MTN will finally implement new regulations that affect how mobile data is stored and used on the network to comply with ICASA and Subscriber Service Charter Regulations.
Carrier community will bring together over 900 members across 68 countries to aid in the discussion in the improvement of the telecommunication industry & provide unique networking opportunities
We review nine practical ways recruitment agencies and career coaches can take advantage of bulk SMS to improve their service, retention rates and seal more leads faster than before
We review which trends will take a foothold in 2019, be the anchor points for growth in the industry and how it will change the way we do business.
How calling spam has begun to plague South African consumers, what how you can help curb this practice and how to report companies who use calling spam to get leads
Samsung is wasting no time and has announced that it will be launching its first 5G compatible handset at the start of 2019
MTN becomes the first telecommunications company in Africa to join the prestigious iOT World Alliance with planned innovation to follow
We review the launch of MusicTime! MTN's latest streaming music offering designed to service the South African market
Google Launches its new radio-style audio feed that curates news and information with the help of its latest personalised artificial intelligence algorithm.
South African Based telecommunications company MsansiSat plan to bring low-cost broadband to Africa. Here's what you can expect in the near future from these frontrunners.
New 3G Smartphone technology by KaiOS bridges the connectivity gap in Africa. The new range of smartphone is expected to connect Africa cheaper and easier!
MEF has released an updated guide for all messaging service providers to adhere to if they're serious about messaging and working within the legal constraints
With WhatsApp being part of so many users lives, businesses have also started using it as a way to communicate with their clients. We take a closer look at how at the new pay-to-use tools by WhatsApp.
Take a peek at why text-based marketing should not be overlooked in your business strategy. Research shows that text marketing is a key to success factor!
Cape Town prepares to host one of the biggest communication conferences in Africa this November. Here's all you need to know about AfricaCom 2018!
The talk about 5G technology reaching Africa has been an ongoing discussion. Find out more about how teh continent is preparing for its arrival!
Simplify your banking admin by installing one your preferred Egyptian Bank's Mobile App. Get your banking done with just a few clicks!
MEF18 is approaching soon, and speakers have been announced! Book your ticket now and get to see these industry disrupters live in action!
Learn more about progressive web apps for IO and how these can help your brand stay ahead of the curve.
We explore the evolution of the mobile market over the last 30 years and the milestones that set in motion the rollout of the mobile advertising industry we currently have today
MEF has now put forward a strict code of conduct for application to person messaging providers to ensure ethical practices and the reduction of fraud within the messaging industry
Huawei has been taking the smartphone world by storm with their high-end smartphones costing less than a fraction of the price than more traditional brands. Find out more about their journey.
Today we pay a tribute to World Emoji Day and take a closer look at how this International Language of the Digital Age has come to be. We look and how emojis have evolved and how they are used as a tool to aid education and marketing today.
Find a complete list of useful USSD codes Algerian subscribers of all networks should know about and even some new ones you should try out
If you're planning on entering the app market with your service or product then check out these eight steps you need to use when evaluating when to develop a mobile application for your business.
How law firms and independant lawyers can take advantage of SMS marketing in order to provide a superior service and set them apart from the competition
Losing out on data because you let it run past its use by date has been a pain of many South African consumers, but not for long with new legislation and Trace Mobile looks to take full advantage
We show you how quick, easy and cost-effective it can be to use bulk SMS tools to market your business, your products, you services or your promotions and get more customers coming through the door more often.
We've put together an alternative strategy to broadcast your video messaging with the use of bulk messaging tools like SMS, MMS or Rich Media Messaging like our very own MEMS product
The app market continues to grow as mobile commerce becomes more popular with mobile spending within apps to exceed 100 billion dollars soon, mobile cannot be ignored any longer.
Tips every parent should consider before giving their little one access to a Smartphone and how to restrict their use so they have a healthy relationship with technology
Get ready for shopping as Instagram launches in-app native payment methods for both debit and credit card allowing you to buy goods or book services via the app
Studies show that mobile marketing has begun to drive a series of impulse purchases as well as encouraging new product exploration and price comparisons.
A summary of the investment and projects run by the iTouch foundation over the past year and the milestones hit during that time
The Independent Communications Authority of South Africa has ruled that South African networks will be required to rollover customers unused data
Find a complete list of useful USSD codes Cameroonian subscribers of all networks should know about and even some new ones you should try out
If you're interested in doing banking on your smartphone then we suggest you check out our review banking apps currently available in South Africa
SMS Chain aims to use blockchain technology in order to create a marketplace for the open trade of SMS and SMS bundles
Mobile World Congress 2018 showcased how mobile is the force behind every emerging innovation. Take a closer look and watch all the highlights from the 2018 edition
Find a complete list of useful USSD codes Ugandan subscribers of all networks should know about and even some new ones you should try out
If you're about to travel or planning to travel soon then consider these foreign language apps could help you bridge the language barrier on your next trip
Popular instant messaging platform Telegram is set to release its own cryptocurrency called Telegram Open Network (TON) which is marked to be the biggest ICO in history
Electroneum has used the Mobile World Congress 2018 as the platform for announcing its latest Android and iOS app. This will be the first Smartphone cryptocurrency mining project which uses Smartphones to secure the blockchain
Nokia has taken us back with the relaunch of the popular 8810 handsets 20 years after the release of the original release and it does not only look as good as the original did back then but has some nifty new features too.
Cryptocurrency project Dent wants to liberate users from standard mobile data packages and allow users to buy, sell and trade data as a community using the Dent data marketplace.
The SMS may seem like a simple tool to send messages but in Africa, its become much more than that from banking, education to health insurance SMS has become a popular transaction medium on the continent
5G connectivity is around the corner and we explore what it means for South Africa and how it will improve the mobile first economy, drive new jobs and opportunities.
We review 10 mobile apps music lovers should not be caught without and how these apps turn their Smartphone into a mobile jukebox
The Mobile World Congress 2018 kicks off at the end of February and we can expect some big announcements from the worlds leading companies in the mobile sector
Google's Chrome browser looks set to get a major update with the introduction of augmented reality for both desktop and mobile devices
WhatsApp for business app is here and it could change the way small business trades are done especially in mobile first landscapes like Africa
We review why and how have Smartphones taken over the photography industry and which handsets are the best for photography needs
Supercharge your Smartphone with these photography apps and turn your photos gallery into a library filled with masterpieces
Sweatcoin is an Android and iOS based app that offers fitness enthusiasts an additional incentive to exercise in exchange for digital currency.
We've been able to communicate using SMS for 25 years now and this simple text message service has revolutionised the way we communicate with one another as well as how businesses communicate & secure data with their customers
We look at 7 apps that allow you to store, receive and send various cryptocurrencies direct from your Smartphone and how to keep your digital currency safe from threats using a hot wallet.
Africalotto has launched Zimbabwe's first national lottery that can be accessed via USSD
Why our enterprise messaging solutions have helped local and international businesses create, send, manage and report on all their bulk messaging activities.
eCommerce will continue to grow in the mobile space and there are tactics you can use to make mobile marketing a core business function
We break down what rich communication services are and 5 actionable strategies businesses can use to leverage this technology to improve their mass communication
Itouch takes a closer look at the Top 10 most profitable mobile business apps for 2017. Discover who has it made this year.
Waheed Adam, Chairman of iTouch Messaging, describes the challenges facing businesses using A2P SMS and the negative impact fraudulent messaging providers have on the industry, and the work being undertaken by MEF to educate the market.
A case study on how iTouch provided a secure bulk SMS solution for a major South African bank to help them improve their customer communications.
We take you through one of our success stories helping a client harness the power of Bulk SMS to improve their marketing communications and eventually sales.
We explore 8 ways sports teams and recreational clubs can use bulk messaging services to improve their communication, sales and marketing and become a fine-tuned machine.
The mobile landscape has opened up a few way of interacting with companies and B2B businesses are no exception as mobile now redefines they way B2B purchases and decisions are made
We take you through five apps that will make managing finances easy. These apps will help make your everyday purchases, banking, investing, saving simpler
Find a complete list of useful USSD codes Ghanaian subscribers of all networks should know about and even some new ones you should try out
We take a look at every iPhone released over the last 10 years and see how each iteration of the Apple flagship phone has improved over time